Do’s and Don’ts of Marketing a Membership Website

In this episode of the Membership Geeks Podcast, I dive into the essential do’s and don’ts of marketing a membership website. I share practical tips […]

Why I Pulled the Plug on Our Cheapest Membership Option

In this episode, I give you a transparent, behind-the-scenes look at a major shift at Membership Academy. I explain why I chose to discontinue our […]

How to Spot If Someone Is At Risk of Leaving Your Membership

In this episode, I dive into one of the toughest parts of running a membership business – spotting the signs that someone is about to leave.

I walk through both clear and subtle warning signals you need to watch for. You’ll also get practical strategies to help you re-engage at-risk members before it’s too late.

From using technology to tracking behaviour patterns and key milestones, I share actionable tips to strengthen your retention efforts and keep your community thriving.

Love Your Lurkers: Why Quiet Members Are Often The Most Valuable

In this episode, I explore an often-overlooked group within membership communities: the “lurkers.”

These are the quiet members who rarely speak up but still remain subscribed and engaged in their own way.

Many assume silence means disengagement – but that’s not always true. In fact, these silent members might be some of your most valuable.

I’ll explain why that is, and what you as a membership owner can do to serve and retain them effectively. You’ll also learn how to balance your community to support both vocal and quieter members.

If you’re ready to rethink member engagement and create a space where all types of members feel valued, this episode will help you do just that.

3 Things I Want Membership Owners to Know About AI

In this episode, I dive into three crucial things I want every membership owner to know about AI. Drawing on insights from a recent Membership […]

Help! Members Are Leaving Because They Can’t Afford to Stay!

In this episode of the Membership Geeks Podcast, I delve into the crucial issue of what to do when members are leaving your membership site […]

The 5 Best Investments I’ve Made for My Membership Business

In this episode, I dive into the five best investments I’ve made for my membership business – investments that made a significant impact and helped […]

I’ve Been Lying To You… There Actually Is a Secret Formula for Membership Success

In this episode, I come clean about a big lie I’ve repeated for years: the idea that there’s no secret formula to membership business success.

Yes, there’s no magic button – but I reveal two real “magic bullets” that successful membership sites rely on. They might not be flashy, but they’re incredibly effective.

Instead of chasing trends, focus on what truly works. I’ll break down these powerful success factors, explain why they matter more than any marketing trick, and show you how to apply them to boost growth and retention…

Inside Look: Pivoting the Membership Academy

In this episode, I take you behind the scenes to share how we’ve refined and evolved Membership Academy in response to major industry shifts. Our […]

Key Tasks I Delegate to My Community Manager

In this episode, I dive into the essential topic of delegating key tasks to a membership community manager. I walk you through the specific responsibilities […]

Gamifying The Membership Experience with Kimba Cooper-Martin

In this episode, I dive into the exciting world where gaming and memberships collide. Joined by gamification expert Kimba Cooper-Martin, we explore what gamification really […]

The Next Decade of Memberships: Where The Industry Is Headed

In this special anniversary episode, I take a deep dive into what the future might hold for the membership industry over the next decade. Drawing […]

How To Cater to Multiple Segments in Your Membership

Your member experience plays a central role in your membership success.

When your members are happy, engaged, and keep coming back, they’re more likely to stick around for the long term. And that’s a win-win for both of you!

One way to take your member experience to the next level is through segmentation.

Celebrating the 10th Anniversary of Membership Academy

In this special 10th anniversary episode, I take you behind the scenes for a raw and honest look at the past year inside Membership Academy. […]

Ten Years of Membership Insights: Lessons Learned from a Decade in the Academy

In this special episode, I celebrate 10 years of running Membership Academy by sharing the biggest insights and lessons I’ve learned along the way. I […]

Making Our Membership Roadmap Free: Have I Totally Lost the Plot?

In this episode, I share a bold decision we’ve just made: we’re giving away our signature Membership Roadmap course—for free, to everyone. I explain the […]