In this episode, I share a bold decision we’ve just made: we’re giving away our signature Membership Roadmap course—for free, to everyone.
I explain the thinking behind this move, how it benefits our community, and why now is the perfect time to spark a new wave of membership success.
You’ll also learn what the course includes and how we’ve improved it to make it more practical and action-focused than ever.
More importantly, I reveal the mission behind this shift—and how you can play a part in the growing membership movement.
In this episode:
- Why are we offering the full Membership Roadmap course for free, and what inspired this choice?
- What does the course actually include, and how can it help you launch your membership the right way?
- How does this decision align with our bigger mission to support sustainable, thriving memberships?
- Finally, what sets our approach apart from expensive courses and generic industry advice?
Key Quotes & Takeaways:
“We've just announced that our membership roadmap course, this is our signature course that has been the backbone of Membership Academy…we're giving this to the world completely free. No catch, no fancy funnel, no little marketing gimmicks or tricks.”
“I'm sick of not seeing memberships launch the way they should launch. Because people have been swept up in seductive marketing campaigns by affiliates who are making a fortune off the back of commission. And they've done these courses that have taught them the wrong way, that have rushed them into starting a membership without validating, without doing it the right way, and they blow their shot.”
“Our competitors were selling $2,000 courses and they were making a whole big thing once a year, doing this big launch of this 2002 and a half thousand dollar course to get you in. And we just knew that it wasn't delivering results because people will come to us a month or two later having done this course and spent all this money and they come to us for help because they hadn't gotten anywhere.”
You might also find useful:
- 4 Essential Last Minute Checks Before Launching Your Membership
- 5 Mix-and-match Strategies for a Successful Membership Site Launch
- 7 Biggest Mistakes That Growing Membership Site Owners Make
- How We Built Our Audience Before Launching Our Membership
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