In this episode, I take you behind the scenes to share how we’ve refined and evolved Membership Academy in response to major industry shifts.

Our member community has grown and matured, and so has the way we support them.

I explain why we decided to make our flagship Membership Roadmap course completely free. You’ll hear the reasoning behind simplifying our membership tiers, and how these changes align with our mission to serve long-term business growth.

We’re also launching new resources and live programs designed to help members scale, stay consistent, and sustain success. These updates reflect what today’s membership owners truly need – beyond just the launch phase.

Whether you’re just starting out or already managing a growing membership, you’ll find helpful insights to guide your next steps.

In this episode:

• Why we made our Membership Roadmap course free – and how that reflects changes in the membership landscape
• How we’ve restructured the Academy to better support members past their launch
• What new tools, support, and advanced training are now included to help with scaling and sustainability
• Why we moved from two tiers to one – and how that helps us focus on the members we’re best equipped to serve

Key Quotes & Takeaways:

“We want to help people get started the right way, and if that means we have to teach them how to do it for free, then that's what we're going to do. Because I'd much rather we give away the right course than people spend money on the wrong course.”

“But then we're going even further, we're scaling your business and then we're looking at that big, long term future high end stuff that you're going to be facing at that point in that journey when you get to your five year anniversary, ten year anniversary. So we really are moving the bar and we are going to be delivering this new material absolutely live over the next few months and beyond that, actually we are running Level Up Live.”

“Membership Academy now is putting you on its shoulders and speeding ahead through the marathon of running a membership, growing it, scaling it, evolving it through all these new features and support.”

You might also find useful:

• How to Fall Back in Love with Your Membership
• 5 Steps to Making 2025 Your Most Successful Membership Year
• Why You Need to Take People Behind the Scenes of your Membership
• Making Our Membership Roadmap Free: Have I Totally Lost the Plot?

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