Much of what we do as membership site owners involves experimentation.

Regardless of what some people may try to tell you, there is no one-size-fits-all strategy or magic formula for membership success; you have to test and figure out what works for you.

We recently pulled back the curtain inside Membership Academy to share our own experiments and tests with our members as part of the new ‘Membership Lab' – and feedback has been incredible.

In this episode, I give an overview of 3 of the most recent tactics we've been experimenting with ourselves.

In this episode you'll learn:

Why we decided to have full transparency by documenting and sharing new tools and tactics we're experimenting with
How we're able to provide a personal touch even with a large scale member base
Our spin on offering a trial period to entice new sign-ups, and how it's performed so far
The methods we're using to keep members updated about new content

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